Engage and grow audiences.
A victory for the home team is a thrill, but for sports producers with vans, trucks, fleets or companies—in other words, with clients—business is the bottom line. Spending money on gear that’s specialized for just one sport or just one function isn't cost-effective or efficient for anyone.
Forget adding decks and video servers for camera capture, and then others for highlights, packages or playback. Just one 3Play system can iso-record all camera angles, cue them up; replay and switch them in slow or fast motion; edit highlights; publish to social media; and export it all for programs, and analysis post-game.
Making your production stand out to engage more viewers—especially novice fans—is among the keys to growing your share of the abundant live sports audience.
If you provide the higher production value, visuals and analysis that help fans go deep into the play, explain to them what happened, and make it easier for people new to the audience to learn and grow with the team, sport, or network, then you win their eyeballs and the monetization that comes with them. NewTek puts those tools right into your hands on time, and right into your van, truck or flight case on budget.
From the TriCaster system's multi-source mixing of cameras, pre-produced packages, and even computer sources, to sideline standups with talent-triggered live stats—you can keep the action going. And from the 3Play system's high-end visuals and 3D branded animations (think sponsored replays), to crisp slow motion with standard HD or SD cameras, you can accentuate all the dramatic plays, controversial calls, and simmering emotions that fans expect in every game.
Two solutions to fit your budget and your space, generate a positive return on your investment, translate to every sport you cover, and attract more viewers to any game you show.